Thursday, 17 May 2007

Single Breasted Womens Jackets

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Recently spotted in my MD's artwork presentation to a potential client:
Single Breasted Womens Jackets
Admittedly, fashion marketing isn't my area of expertise but I wouldn't have thought there are enough single breasted women to create the demand for such an item. In addition there is a possessive apostrophe missing (grrrr).

Note: The plural of woman is "women". There is no plural of women so "womens" is never a word.

Technically, the header should have read:
Single-breasted, Women's Jackets
I resisted the urge to suggest that it should be changed, partly because I don't want to appear anal and smug (unlike certain other GrammarBloggers) and partly because I suspected I would be overruled in the name of style.

The layout for this presentation was clean and uncluttered and the header would have admittedly lost some of its stylistic value if it had been interrupted with all that pesky punctuation.

So does that mean the laws of punctuation can be ignored in this case? Not under my hard-line dictatorship, that's for damn sure! Any arty types dropping apostrophes willy-nilly had better be prepared for the thumbscrews.

Leniency will be shown with regards to hyphens, they can be optional.

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Saturday, 12 May 2007

Tom's Angle

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I'll be using this blog in a slightly different way. I'll be attempting to cut through common linguistic myths and looking at some of the nuances of English (with particular focus on modern-day usage). I'll also be regularly discussing typography and its fundamental importance as language's visual medium.

Expect plenty of bilious posts, with lots of examples of Comic Sans and Bank Gothic abuse.

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Welcome to GrammarBlog

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Although I am well aware that the first post of any blog rarely gets read I thought I'd use the opportunity to tell you what GrammarBlog is all about and my reasons for starting it up.

I think I'm fairly normal kind of bloke, I'm not particularly anal or fussy and I'm certainly not a neat freak, but every time I see a misplaced apostrophe or get a text from someone calling me a "m8" I get annoyed, really annoyed.

You see grammar is important. The English language, due to the nature of its multiple origins, is brilliantly diverse and flexible. A well written piece of prose can convey so many levels of meaning but this meaning can be lost if the grammar is neglected. And yet is it being neglected all the time. I see examples everyday: on signs; on the internet; in speech and even in newspapers.

What isn't being neglected is being actively destroyed. In the last ten years the instant communication of email and text messages has meant that people value speed of response above all else. This led to smileys.

Well no more. Not in my name!

It's time for me and my fellow bloggers to fight back. GrammarBlog will be used to demonstrate examples of English that just makes us want to pull our hair out and hopefully we'll stop being annoyed long enough to find some of it funny.

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